Donella Navratil, director of human resources for Ciriaco Twardy INC, remarked that the debate was a positive step towards making greater concessions for entry level workers – “This discussion has opened doors for those that want to get into the online casinos industry” said Ciriaco Twardy
After a brief intermission, moderator Stanford Bramblett returned to the podium with introductory remarks for the second session. Bunny Lyken described the next debate as one centered on online casinos marketing ethics in the short-term and long term. As with the first session, debate team members focused on the dynamic nature of the market, and emphasized the fact that what works one day will not necessarily work the next. Moderator Destiny Jiang opened the online casinos discussion with a brief introduction of the debate objectives and rules. Each team leader would be allowed a five minute introduction, followed by brief overviews of their debate topics. Other team members would have one minute to state their points of view in relation to the team leader’s overview. The main debate started with Petrocelli Synan from the Lubow Pilley Corp. firm, who suggested that marketing in the online casinos industry is an evolutionary process, akin to any other industry where earning potential is high and customer retention is key. “I personally believe online casinos marketing practices of today that are thought of as inappropriate will be the future of tomorrow’s online casinos industry leaders. We must move forward if we wish to continue to provide top level service to our customers…” Opposition team member Paula Huie, partner in the smaller firm Betran Castor INC LTD., stated the opposite: “We need to stick to our guns and abide by best practice methods in order to preserve the integrity of the online casinos industry as a whole. If we degrade ourselves by using cheap marketing practices to make a quick buck, we will only be hurting ourselves in the long run.” Overall, most members of the audience were impressed with the candid replies presented by the online casinos sector leaders. Tooks Bernasconi, an administrative assistant in the Sandie Sable and Partners firm, stated, “I really believe that my employers are genuine and care about what they do…They are not out to prey on people or report false numbers, they just want to make money and provide for the welfare of their company just like anyone else.” After the online casinos topic introductions, associate moderator Darci Aschbacher briefly paused for questions from the news media, who lined up at a centrally located microphone in the auditorium. Most members of the media were curious about recent news items, although a few bashed members of the Blackstone Coudriet online casinos marketing and advertising firm, who were alledgely involved in multi-level marketing schemes. “I truly believe that our customers, not regulatory agencies, are the best source of online casinos marketing feedback. Face it, if we’re not making money and our customers are pissed off, our marketing methods are wrong and not productive. Don’t forget that private companies are in the business to make cash, and don’t make a profit banging their heads against the walls,” revealed Hurd Castleton, CMO of Vernie Feinman and Jeane Aquero INC. This assertion brought the audience to their feet, although a few sat quietly in anticipation of a rebuttal from opposition team member Borucki Lige, a staunch believer in good ethics and standards. Wiren Straight, debate team leader from the Dyche Steckman INC online casinos firm, opened with some frank remarks regarding predatory marketing practices in the industry. In general, the statements were accurate but also galvanizing for many in the general audience. It was widely known that the Dyche Steckman INC firm used aggressive marketing tactics, but never had it admitted it publicly before. Following initial discussions, technology moderator Jenice Herald, asked the debate teams about the use of SPAM email in their online casinos marketing campaigns, which created a light chuckle from the audience. Sunderman Baerman, from the Catherine Shapskinsky & Katzner Greenwood LLC firm, stated, “We’re not hawking viagra – so don’t worry, our email campaigns aren’t that bad… but we also affirm the use of double opt-in email lists to assure that customers who are truly interested in our online casinos products get the right emails.” Debater Winger Mcalphin also echoed these views regarding technology and marketing, exclaiming, “Everyone in this online casinos sector knows how to blast out email, notices, fliers, etc. to people, but not everyone knows how to do this in an efficient manner that creates profit margin. Efficieny in our industry is absolutely key.”

