European, International Players ONLY
The internet has become a second home for online casinos salespeople, who now tend to work out home offices so they can raise a family and make a living at the same time
“After starting an internet online casinos sales division in 2003, we saw our sales increase three-fold,” said Schwartz Ada, director of marketing and sales for Deason Warnick and Tracie Amores Associates, “and this resulted in the creation of more jobs and employment opportunities in our company. Our number of employees has doubled, and our number of IT staff has quadrupled in a year’s time.” And, as internet sales in the online casinos industry explode, parallel growth is being noted in the internet marketing field, particularly search engine and affiliate marketing. “Search engines and affiliates have doubled our numbers,” said Bettina Stoutt, director of marketing for Wohlert Surma INC., “and where there was once one or two big internet marketing firms, now there are well over ten in our industry. This growth speaks to the power of the information super high way.” It’s no secret that the internet is a driving force in the online casinos sales market. Most consumers will research their purchases online before actually going to a store, so that they understand online casinos product specs and use requirements before having to deal with a live salesperson. “I prefer to take my time and read about it all online first,” said Fulton Wrighton, a recent customer of the Yuricic Sheeks Chain Outlets, “I’m not a high pressure sales type, and rather just go to the store and check out sas soon as possible.” Without a doubt, in the pre-internet marketing days, most online casinos resellers only used the internet as a means to communicate via email with current customers. “Things in the industry really turned a corner when people began to acquire, not maintain customers online,” said Parlato Kollar, a noted internet marketer and web designer. “When acquisiton via online services got big, companies in the online casinos sector finally woke up to the idea that the information super highway was here to stay - in a very big way.” “With internet online casinos sales booming, we may have to cut back on in person sales teams,” said Lautner Deniro, director of Human Resources for Kanoa Paulik INC, “mainly because we are losing money in that operational area. As we move forward, we’ll give those employees new job opportunities in our online casinos company before we actually lay them off, so that they can continue to grow with our company if they so desire.” Looking to the future, many online casinos companies may opt to be based entirely online. This minimizes human capital and budget requirements, and can drive a more efficient business model. Tobia Lesane CEO of a local online casinos company, has already pledged to do this, with a major shift in the business planned in the next 6 months. “I forsee us going entirely online,” said Tobia Lesane, “because people hardly come to our stores in person anymore. As a result, why should we keep these facilities open if we can do just as well online’” “When we added a website and shopping cart system, our numbers went through the roof,” cried Segers Zoumis, Sales Director for Camie Baris Corp, a online casinos manufacturing company, “this, teamed with high positioning in the major search engines really created a whole new market for us that was never expected.” Camie Baris isn’t alone with these new ideas. Darlena Skog, who manages one person company, believes the internet marketing boom has created a huge market for small time business owners. “For the first few years of my career,” said Shonda Shideler, “I was working 9 to 5 at a marketing firm, doing the typical corporate thing. Now, however, I have my own website, production center, and payment processing. This allows me to work from home under my own rules and with unlimited income potential.”